News and Updates

28 Apr 2020
4 of the Best Law Firm Instagram Accounts

4 of the Best Law Firm Instagram Accounts

Consultancy, Digital Presence, Marketing, Social Media, Update
Over 25% of law firms already use Instagram for marketing purposes—how do you stand out from the crowd and showcase your law firm through the platform? Take inspiration from our favourite 4 law firm Instagram accounts. @dlapiper DLA Piper’s Instagram account oozes personality. The firm uses Instagram to show why it’s among the world’s largest and most successful law firms—its impressive workplace culture. Unsurprisingly, pictures of fun activities including baseball games for summer associates have over 80 likes per post. Despite being a huge global presence, DLA Piper isn’t complacent. Employee satisfaction is the message behind this account, which is…
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15 Apr 2020
5 ways lawyers can use LinkedIn effectively

5 ways lawyers can use LinkedIn effectively

Digital Presence, Marketing, Social Media
We’ve all heard of LinkedIn and most of us will have a LinkedIn profile, but how many of us truly use it to its full effect? LinkedIn can be a marvellous tool for lawyers but can also entangle us in futile scrolling and time wasting. Here are five ways to make the most of this tool. 1. Networking LinkedIn is a fantastic way to maintain and develop connections. Add friends and family but remember, this is primarily about business relationships. Connect with colleagues, clients, professional advisors and experts in your field; and don’t forget to send new connections a message to…
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25 Mar 2020
3 topics to blog about

3 topics to blog about

Copywriting, Digital Presence, Marketing, Update,
You’ve decided that your law firm needs a regular blog, but what do you write about? Your readers aren’t lawyers or law students; they’re clients and prospective clients. They’re not interested in case law commentary or legislation analysis. They’ve already decided that any kind of legal writing is dull and tedious. But, this is where you can make your firm stand out. Legal blog posts can be relevant, interesting and informative. They just need some thought. These three topics may be a good place to begin. 1. Answer common questions. Clients often have similar concerns and queries. Be proactive and…
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22 Mar 2020
How can a law firm cope with Covid-19?

How can a law firm cope with Covid-19?

Law firm management, News, ,
How do client-facing businesses continue to thrive in a lockdown? There are no concrete answers but, with a little adaptation, law firms can function and may even find some positives in the current unprecedented and concerning situation. Use technology. We don’t need Covid-19 to tell us that technology is here to stay. We all need to understand the basics, and this is the perfect time to improve your tech skills. Team software options, such as Microsoft Teams, Zoom and GoToMeeting, can mean that IT training sessions can take place either in department groups or one-on-one. Client meetings can still take…
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16 Mar 2020
Our commitment to you during the coronavirus crisis.

Our commitment to you during the coronavirus crisis.

News, Update
As you will know from media reports, coronavirus (COVID-19) has been reported in many cities around the world in recent months. Local, national and international health authorities are actively engaged in monitoring the spread of the virus and providing updates and recommendations to individuals and companies. In Germany and many other European countries, the recommendation is to reduce social contact to an absolute minimum. Despite this challenging times, Top of the List’s virtual working set-up, means we are prepared to deal with situations like this. Many of our associates work from other locations and our clients, are used to working…
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25 Feb 2020
Writing Legal Profiles for a Legal Directory Submission

Writing Legal Profiles for a Legal Directory Submission

Legal Directories, Marketing
Directory submissions for publications such as Chambers & Partners and the Legal 500 are very important in the legal world, they are your firm's opportunity to showcase both your team’s legal expertise and separate your lawyers from others working within the same practice area or jurisdiction.  Most legal ranking submissions will ask law firms to give short profiles of their key team-members. This sounds easy to do, but you will be surprised how many times we come across overly long profiles full of information that is irrelevant. Let's have a look at what a legal profile should and should not…
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